It is indeed a task to evaluate your own artwork detachedly, for we might end up either undervaluing or disgracing those wonders of vision. Evaluating a piece of photography is comparatively more challenging than assessing a painting or a sculpture, for there are a myriad number of technical aspects which we initially tend to overlook.
Photographers go through all sorts of stumbling blocks to capture the most marvellous treats for the eyes and to justice their efforts and time, they should be aware of various promoting strategies for their brands. Many artists confound over the question with a simple answer – How to sell photography. Selling photographs online is a great way to earn recognition and royalty, but it’s better if you fill the shoes of art connoisseurs and evaluate your photographs at first.
Let’s see some of the most fundamental elements to help you evaluate your photographs which will ease selling photographs online for you:
1. All emphasis on the subject: Every photograph tells a different story, a story that relies on the subject matter of the frame. In a good photograph, all the attention is drawn towards the subject matter which increases the effectiveness of the photograph. The focus provides the picture with an intriguing story-telling-reflex without which the picture seems as cold as stone. If this emphasis is missing from your picture, it won’t be able to speak. Learning to evaluate is the first step to ‘how to sell photos online’.
2. Peculiarity of the photograph: The next best thing your audience will look for in a photograph is an element which differentiates that one picture from all the other great pictures in the world. Put simply, ‘how to sell pictures online’ is a fair play of producing one-of-a-kind pieces of art. Choosing the most unique theme is vital, but if it looks stereotypical, then evaluate it in terms of how uniquely you have captured it. Have you used any atypical techniques? If you have taken a picture of a mountain range, think how is it different from millions of other pictures of a mountain range.
3.Composition – the mother-tongue of your story: The composition can either strengthen the captured story or it can distract the spectators by driving their minds far away from the subject. It is the only language your photo speaks, so while reviewing a photograph, you must check whether there is symphony in it. Are symmetry, depth, lines, texture and pattern strengthening or weakening your photograph? Aptly used contrasts and vantage points take your photography to a new level ingenuity. To sell photographs online, it’s best to master the art of evaluating!
4.Visual quality: Quality of any image is judged by the blend of adequate amount of sharpness, tone reproduction, noise, dynamic range, colour and exposure accuracy factor and the like. Elements such as focal length, shutter speed, aperture, sensor and distance from the centre of the image are highly responsible for accomplishing best quality images. Before you evaluate the visual quality of a photo, ensure you don’t forget to regulate the image size and picture resolution. Without a perfect visual quality, the customers will never connect to the picture; it’s the most important facet to ‘how to sell photos online’.
5.Processing and enhancement: Performing image processing and colour and balance enhancement functions works to your benefit, but of course, if it is clumsily done, it can totally ruin your photograph. A skilful transformation creates a better representation of the original picture and the key to make that work is to NOT to overdo it. Overtly photoshopped images are easy to recognize and reality is reduced from them which is something that will never make it easy for you to sell your photographs online, so it’s great to review your photographs carefully!
Evaluating your art always makes you grow. As far as you weigh the quality of your photos, greater opportunities in selling your photography open up for you. Technical and aesthetic both the aspects count and looking concernedly at both of them while assessing is significant. So, create, evaluate, trade and repeat! Good luck!